| 청구기호 |
HD30.28 .G8359 2007 |
| 형태사항 |
xix, 401 p. : ill. ; 26 cm.
|
| 언어 |
English |
| 서지주기 |
Includes bibliographical references and index.
|
| 내용 |
Entrepreneurship and strategy : a framework for new venture development -- Strategies for opportunity identification : the creative process -- Strategies for evaluating opportunities : the assessment process -- Developing new venture strategy : preparation and launch -- Market entry : positioning the firm for strategic advantage -- Financial resource capabilities -- The evolving management team -- Building networks and strategic alliances -- Innovative strategies for entrepreneurial growth -- Strategies for the growing venture: mergers, acquisitions, franchising, and exit strategies -- Beyond the strategic entrepreneurial model: learning from failure.
|
| 주제 |
Strategic planning.
Entrepreneurship.
Small business --Management.
Planification strat?gique.
Entrepreneuriat.
Petites et moyennes entreprises --Gestion.
|
| LCCN |
2006003793
|
| ISBN |
1412916569 (cloth : alk. paper)
9781412916561 (cloth : alk. paper)
|
