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서지주요정보
Corporate public affairs interacting with interest groups, media, and government / [electronic resource]
서명 / 저자 Corporate public affairs [electronic resource] : interacting with interest groups, media, and government / Otto Lerbinger.
발행사항 Mahwah, N.J. : Lawrence Erlbaum, c2006.
총서명 LEA's communication series
Online Access https://ebookcentral.proquest.com/lib/kaist/detail.action?docID=274536URL

서지기타정보

서지기타정보
청구기호 HD59 .L47 2006
형태사항 xviii, 477 p.
언어 English
서지주기 Includes bibliographical references and indexes.
주제 Corporations --Public relations.
Corporations --Political activity.
Social responsibility of business.
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