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Scurvy, scared straight and Sliding doors -- From bloodletting to placebo surgery -- Decreasing disadvantage, one coin toss at a time -- The pioneers of randomisation -- Learning how to teach -- Controlling crime -- Valuable experiments in poor countries -- Farms, firms and Facebook -- Testing theories in politics and philanthropy -- Treat yourself -- Building a better feedback loop -- What's the next chance? -- Ten commandments for running your own randomised trial.
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