서지주요정보
Brands with a conscience : how to build a successful and responsible brand / [electronic resource]
서명 / 저자 Brands with a conscience : [electronic resource] how to build a successful and responsible brand / [edited by] Sandra Horlings and Nicholas Ind.
저자명 Horlings, Sandra;Ind, Nicholas
발행사항 London ; Philadelphia : Kogan Page Limited, 2016.
Online Access http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1193772URL

서지기타정보

서지기타정보
청구기호 HD60
형태사항 1 online resource.
언어 English
일반주기 Includes index.
서지주기 Includes bibliographical references and index.
주제 Branding (Marketing)
Social responsibility of business.
BUSINESS & ECONOMICS --Industrial Management. --bisacsh
BUSINESS & ECONOMICS --Management. --bisacsh
BUSINESS & ECONOMICS --Management Science. --bisacsh
BUSINESS & ECONOMICS --Organizational Behavior. --bisacsh
Branding (Marketing) --fast --(OCoLC)fst01743755
Social responsibility of business. --fast --(OCoLC)fst01122851
ISBN 9780749475451q(electronic bk.) 0749475455
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