| 청구기호 |
HD62.7 S5254 2014 |
| 형태사항 |
1 online resource (255 p.)
|
| 언어 |
English |
| 일반주기 |
Description based upon print version of record.
|
| 서지주기 |
Includes bibliographical references and index.
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| 내용 |
Cover; Contents; Acknowledgments; Introduction; PART 1-SEIZE THE ADVANTAGE WITH SUN TZU; 1. About Sun Tzu and The Art of War; 2. The Power of Applying The Art of War for Small Business; PART 2-UNDERSTANDING: ESSENTIAL SUN TZU; 3. Understand Yourself; 4. Understand the Enemy; 5. Understand the Market; 6. Sun Tzu for Customers and Business Alliances; PART 3-PRINCIPLES FOR THE BATTLEFIELD; 7. Embody the General; 8. Perseverance; 9. Focus; 10. Unity; PART 4-ADVANCED SUN TZU: STRATEGY FOR YOUR SMALL BUSINESS; 11. Maneuvering; 12. Adaptation; 13. Spirit; 14. Deception
15. Sun Tzu and the Future of Your BusinessAppendix: Key Sun Tzu Passages for Small Business; Notes; Bibliography; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W; Y; Z; About the Author; Free Sample Chapter from Do It! Marketing
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| 주제 |
Small business --Management.
Strategic planning.
Leadership.
Leadership.
Small business -- Management.
Strategic planning.
BUSINESS & ECONOMICS / Industrial Management --bisacsh
BUSINESS & ECONOMICS / Management --bisacsh
BUSINESS & ECONOMICS / Management Science --bisacsh
BUSINESS & ECONOMICS / Organizational Behavior --bisacsh
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| ISBN |
9780814433829 (electronic bk.)
0814433820 (electronic bk.)
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