청구기호 |
HD30.28 .K496 2009 |
다른형태 서명 |
Lords of strategy : secret intellectual history of the new corporate world
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형태사항 |
xiv, 347 p. : ill. ; 24 cm.
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언어 |
English |
일반주기 |
Includes index.
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내용 |
Strategy as a case to be cracked. - Bruce Henderson defines the subject. - The experience curve delivers a shock. - Loading the matrix. - What Bill Bain wanted. - Waking up McKinsey. - Michael Porter encounters the surreal. - The human stain. - The paradigm that failed?. - Struggling to make something actually happen. - Breaking the world into finer pieces. - The wizards of finance disclose strategy's true purpose. - How competencies came to be core. - The revolution conquers the world. - Three versions of strategy as people. - And where was strategy when the global financial system collapsed?
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주제 |
Business planning.
Strategic planning.
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LCCN |
2008050381
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ISBN |
9781591397823 (hardcover : alk. paper)
1591397820 (hardcover : alk. paper)
9781441872388 (Audiobook)
1441872388 (Audiobook)
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