청구기호 |
HD30.19 .B73 2011 |
형태사항 |
xiii, 252 p. ; 24 cm.
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서지주기 |
Includes bibliographical references and index.
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내용 |
ntroduction: the promise of social organizations -- Mass collaboration : the heart of the matter -- Becoming a social organization -- Forming a vision for community collaboration -- A strategic approach to community collaboration -- Refining purpose with purpose roadmaps -- Launch -- Guide from the middle -- Guide the community : focus on purpose -- Guiding the organization -- Becoming a social organization.
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주제 |
Management --Social aspects.
Social media.
Industrial sociology.
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ISBN |
9781422172360 (alk. paper)
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