청구기호 |
HD31 .C6134 1990 |
형태사항 |
xii, 386 p. : ill. ; 26 cm.
|
언어 |
English |
서지주기 |
Includes bibliographical references.
|
내용 |
How to thing like a manager: the art of managing for the long run / Leonard A. Schlesinger -- Managing people: the R factor / Allan R. Cohen -- Quantitative tools: numbers as the fundamental language of business / Brian Forst -- Managerial economics: guidelines for choices and decisions / Frank Lichtenberg -- Accounting and management decision making / John L. Livingstone -- Financial management: optimizing the value of the firm / James E. Walter -- Marketing management: becoming a market-driven company / Robert T. Davis -- Human resource management: competitive advantage through people / Mary Anne Devanna -- The strategic use of information technology / N. Venkatraman, A. Zaheer -- Operations management: productivity and quality performance / Linda G. Sprague -- Strategic management / Richard G. Hamermesh -- The role of business in a democratic society / Russell L. Ackoff
|
주제 |
Industrial management.
Marketing.
Accounting.
Personnel management.
|
LCCN |
89027382
|
ISBN |
0471619973 : |