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Risk issues and crisis management in public relations a casebook of best practice / [electronic resource]
서명 / 저자 Risk issues and crisis management in public relations [electronic resource] : a casebook of best practice / Michael Regester & Judy Larkin.
저자명 Larkin, Judy.;Regester, Michael.;Regester, Michael
단체명 Larkin, Judy.;Regester, Michael.;Regester, Michael
판사항 4th ed.
발행사항 London ; Philadelphia : Kogan Page, 2008.
총서명 PR in practice series
Online Access http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=224390URL

서지기타정보

서지기타정보
청구기호 HD59.5 .R44 2008eb
형태사항 xvii, 245 p. : ill. ; 24 cm.
언어 English
일반주기 Rev. ed. of: Risk issues and crisis management, 2005.
서지주기 Includes bibliographical references (p. 233-235) and index.
주제 Issues management.
Social responsibility of business.
Crisis management.
Public relations.
보유판 및 특별호 저록 Original 9780749451073 0749451076 , 2008006549 , 199455893
ISBN 9780749454432 (electronic bk.) 0749454431 (electronic bk.)
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