| 청구기호 |
HD30.28 R627 2000eb |
| 형태사항 |
xii, 206 p. : ill. ; 24 cm.
|
| 언어 |
English |
| 서지주기 |
Includes bibliographical references (p. 199-202) and index.
|
| 내용 |
Preface -- 1. Do you suffer from competitor obsession? -- 2. Changing the rules of play -- 3. The CEO's dilemma: strategic ambiguity -- 4. Strategic thinking: the essence of competitive advantage -- 5. Driving force: the DNA of strategic thinking -- 6. Crafting and articulating a distinctive strategy -- 7. Areas of excellence: widening your competitive advantage -- 8. The concept of strategic leverage -- 9. Managing your competitor's strategy to your advantage -- 10. Sandbox competition and the rules of war -- 11. T.
|
| 주제 |
Business planning.
Strategic planning.
Entreprises --Planification.
Planification strat?gique.
|
| 보유판 및 특별호 저록 |
Original 0071357777 , 00267086 , 43546392
|
| ISBN |
058520120X (electronic bk.)
|
