청구기호 |
HD30.27 .F688 1998eb |
형태사항 |
xvi, 297 p. : ill. ; 24 cm.
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언어 |
English |
서지주기 |
Includes bibliographical references and index.
|
내용 |
Judgment : its role and value for strategy / Spyros Makridakis and Anil Gaba -- Scenario planning scaffolding disorganized ideas about the future / Kees van der Heijden -- Judgmental forecasting and the use of available information / Marcus O'Connor and Michael Lawrence -- Enhancing judgmental sales forecasting : the role of laboratory research / Paul Goodwin -- Heuristics and biases in judgmental forecasting / Fergus Bolger and Nigel Harvey -- Financial forecasting with judgment / Dilek ?nkal-Atay -- Reasoning with category knowledge in probabilty forecasting : typicality and perceived variability effects / Glenn J. Browne and Shawn P. Curley -- The use of structured groups to improve judgmental forecasting / Gene Rowe -- How bad is human judgment? / Pete Ayton -- Integration of statistical methods and judgment for time series forecasting : principles from empirical research / J. Scott Armstrong and Fred Collopy.
|
주제 |
Business forecasting.
Forecasting.
Judgment.
Decision making.
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보유판 및 특별호 저록 |
Original 047197014X , 97018364 , 37322636
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ISBN |
0585250618 (electronic bk.)
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