서지주요정보
Forecasting with judgment [electronic resource]
서명 / 저자 Forecasting with judgment [electronic resource] / edited by George Wright and Paul Goodwin.
저자명 Goodwin, Paul.;Wright, George
단체명 Goodwin, Paul.;Wright, George
발행사항 Chichester [England] ; New York : J. Wiley, c1998.
Online Access http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=17845URL

서지기타정보

서지기타정보
청구기호 HD30.27 .F688 1998eb
형태사항 xvi, 297 p. : ill. ; 24 cm.
언어 English
서지주기 Includes bibliographical references and index.
내용 Judgment : its role and value for strategy / Spyros Makridakis and Anil Gaba -- Scenario planning scaffolding disorganized ideas about the future / Kees van der Heijden -- Judgmental forecasting and the use of available information / Marcus O'Connor and Michael Lawrence -- Enhancing judgmental sales forecasting : the role of laboratory research / Paul Goodwin -- Heuristics and biases in judgmental forecasting / Fergus Bolger and Nigel Harvey -- Financial forecasting with judgment / Dilek ?nkal-Atay -- Reasoning with category knowledge in probabilty forecasting : typicality and perceived variability effects / Glenn J. Browne and Shawn P. Curley -- The use of structured groups to improve judgmental forecasting / Gene Rowe -- How bad is human judgment? / Pete Ayton -- Integration of statistical methods and judgment for time series forecasting : principles from empirical research / J. Scott Armstrong and Fred Collopy.
주제 Business forecasting.
Forecasting.
Judgment.
Decision making.
보유판 및 특별호 저록 Original 047197014X , 97018364 , 37322636
ISBN 0585250618 (electronic bk.)
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