서지주요정보
Strategic management of technology and innovation
서명 / 저자 Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright.
저자명 Burgelman, Robert A.;Maidique, Modesto A.;Wheelwright, Steven C
판사항 3rd ed.
발행사항 Boston : McGraw-Hill/Irwin, c2001.

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6521292

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HD45 .B799 2001

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청구기호 HD45 .B799 2001
형태사항 xiii, 990 p. : ill. ; 26 cm.
언어 English
서지주기 Includes bibliographical references and indexes.
내용 Part I. Introduction: Integrating technology and strategy -- Technology and strategy: a general management perspective -- Technology and the general manager -- Part II. Design and evolution of technology strategy -- Distinctive technological competencies and capabilities -- Technological evolution -- Industry context -- Organizational context -- Strategic action -- Part III. Enactment of technology strategy: developing the firm's innovative capabilities -- Designing and managing systems for corporate innovation -- Technology sourcing -- Corporate innovation -- Part IV. Enactment of technology strategy: creating and implementing a development strategy -- New product development -- Building competencies/capabilities through new product development -- Part V. Conclusion: innovation challenges in eatablished firms
주제 Technological innovations --Management.
New products --Management.
High technology industries --Management.
Innovaciones tecnol?gicas --Administraci?n
Productos nuevos --Administraci?n
Industrias de alta tecnolog?a --Administraci?n
Research and Development. --gtt
Strategisch management. --gtt
Technische vernieuwing. --gtt
LCCN 00040689
ISBN 0072312831 0071189335 9780072312836
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