청구기호 |
HD9219.U64 .C584 2004 |
다른형태 서명 |
Story of Clif Bar Inc
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형태사항 |
342 p. : ill., map ; 24 cm.
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언어 |
English |
서지주기 |
Includes bibliographical references (p. 321-322) and index.
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내용 |
Send them home (or, why walk away from $60 million?) -- The epiphany ride (the early years of Clif Bar) -- A drifting boat (getting Clif back on course) -- White road/red road (a philosophy for life and business) -- Tales from the road (nine lessons and a love story) -- Solo climbing (maintaining control for the long haul) -- Sustaining our living company (five aspirations business model) -- Moments of magic (the jazz of business).
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주제 |
Snack food industry --United States.
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LCCN |
2004006422
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ISBN |
0787973653 (alk. paper)
9780787973650 (alk. paper)
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