청구기호 |
HD60 .M375 2003 |
형태사항 |
xviii, 542 p. : ill. ; 24 cm.
|
언어 |
English |
서지주기 |
Includes bibliographical references and index.
|
내용 |
Corporate citizenship framework -- Organizational benefits of strategic corporate citizenship -- Strategic management of stakeholder relationships -- Legal, regulatory, and political issues -- Business ethics -- Corporate governance -- Consumer and community relations -- Employee relations -- Environmental issues -- Technology issues -- Strategic philanthropy -- The corporate citizenship audit -- Cases.
|
주제 |
Social responsibility of business.
Industries --Social aspects.
|
LCCN |
2001131558
|
ISBN |
0618072160
|