| 청구기호 |
HD69.B7 .M67 2003 |
| 형태사항 |
xvii, 165 p. : ill. ; 25 cm.
|
| 언어 |
English |
| 서지주기 |
Includes bibliographical references (p. 153-156) and index.
|
| 내용 |
You're five steps away from having a customized brand -- Core brand values -- Core brand message -- Brand personality -- Brand icons -- Your brand roadmap.
|
| 주제 |
Brand name products.
New products --Management.
|
| LCCN |
2002152610
|
| ISBN |
1578517982 (alk. paper)
|
