| 청구기호 |
HD38.7 .C6594 2005 |
| 형태사항 |
xvi, 292 p. : ill., maps ; 25 cm.
|
| 언어 |
English |
| 서지주기 |
Includes bibliographical references and index.
|
| 내용 |
The state of our understanding of research and practice in competitive intelligence and global business / David L. Blenkhorn and Craig S. Fleisher -- Key intelligence topics (KITs) in competitive intelligence and global business / Meera Mody -- In search of best practices in global competitive intelligence / Kirsten Rowatt -- Moving from a domestic to a global competitive intelligence perspective : learning from world-class benchmark firms / Jeff MacDonald and David L. Blenkhorn -- Process differences in performing global versus domestic competitive intelligence data collection / Tracy Annett -- Key laws governing the practice of competitive intelligence in global business / Michelle Sandilands -- Global competitive intelligence in top-performing companies / Rahim Kassam -- Competitive intelligence in Asia : the view through different lenses / Babette Bensoussan -- The internet will continue to revolutionize international competitive intelligence practices / Kelly Mah -- The legal playground : conducting competitive intelligence on a global basis / Michelle S. Stever -- A StratCom model for the practice of international competitive intelligence / Attila L. Lendvai -- The location and organization of the competitive intelligence function in a multinational corporation / Michelle Murray -- Best applications of global competitive intelligence : macro-level scanning and cultural analysis / Scott A. Lapstra and Victor Knip -- Knowledge, skills, and abilities of domestic and international competitive intelligence practitioners / Betty Toczydlowski -- The application of the global competitive intelligence model to Sweden / Sandy Kokkinis -- A comparison of competitive intelligence practices in the United States and Mexico / Ross Kerr -- Competitive intelligence in Brazil / Jeff Libis -- The role of competitive intelligence in the global automotive supply chain / Keith Fishwick -- Management of global competitive intelligence : the way ahead / Craig S. Fleisher and David L. Blenkhorn.
|
| 주제 |
Business intelligence.
Competition.
International business enterprises --Management.
Strategic planning.
Comparative management.
|
| LCCN |
2004018110
|
| ISBN |
0275981401 (alk. paper)
|
