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The China management handbook : a comprehensive question and answer guide to the world's most important emerging market
서명 / 저자 The China management handbook : a comprehensive question and answer guide to the world's most important emerging market / Engelbert Boos, Christine Boos, Frank Sieren ; foreword by Chris Patten.
저자명 Boos, Christine;Boos, Engelbert;Sieren, Frank
발행사항 Basingstoke [England] ; New York : Palgrave Macmillan, 2003.

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5050991

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HD70.C5 .B66 2003

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청구기호 HD70.C5 .B66 2003
형태사항 xxiv, 407 p. : ill. ; 25 cm.
언어 English
서지주기 Includes bibliographical references (p. 385-389) and index.
내용 What should a China manager know about China's economy, politics and society? -- What kind of strategic and organisational issues have to be taken into consideration? -- What are the most relevant issues in recruitment of personnel? -- What is important in personnel development? -- How do I get reliable market information? -- How do I plan a successful marketing campaign in China? -- How do I create a strong sales concept? -- What are the most relevant production-related issues? -- Which are the most crucial finance-related issues? -- How can I restructure my business in China?
주제 Management --China --Miscellanea.
LCCN 2002025808
ISBN 1403900248
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