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Organization strategy. Mission, vision, and competitive advantage- Harley-Davidson and Wal-Mart- keeping the tradition alive! -- The external assessment- inside looking out -- The internal assessment- Dell, Microsoft, Nike, and the Four Seasons Hotels and Resorts -- Execution and action plans- the Army Corps of Engineers, the Huntington District- leaving nothing to chance. Organization design. Basic structure -- Identifying and leveraging core competence -- Information, systems, and technology -- Organization efficiency. Organization culture. Values and beliefs -- Leadership -- Human resources systems -- Organization character.
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