서지주요정보
Patterns of entrepreneurship
서명 / 저자 Patterns of entrepreneurship / Jack M. Kaplan.
저자명 Kaplan, Jack M.
발행사항 Hoboken, NJ : John Wiley & Sons, Inc., c2003.

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5048835

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학술문화관(문화관)3층 이종문도서

HB615 .K366 2003

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5049168

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HB615 .K366 2003 c. 2

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청구기호 HB615 .K366 2003
형태사항 xv, 464 p. : ill. ; 25 cm.
언어 English
서지주기 Includes bibliographical references (p. 439-447) and index.
내용 Starting the venture. Entrepreneurial process -- Developing ideas and business opportunities -- Analyzing the market, customers, and competition -- Preparing the winning business plan -- Setting up the company -- Sources of financing. Early-stage financing -- Growth funding -- Implementation. Discovering the value in intellectual property : the competitive edge -- Preparing the organization for growth -- Developing an E-business strategy -- Managing financial operations -- Alternatives and options. Buying existing and turnaround businesses and opening franchises -- Launching a high-tech venture -- Harvesting and exiting the venture : options and alternatives.
주제 Entrepreneurship.
LCCN 2002032389
ISBN 0471203823 (pbk. : alk. paper)
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