| 청구기호 |
HB615 .K366 2003 |
| 형태사항 |
xv, 464 p. : ill. ; 25 cm.
|
| 언어 |
English |
| 서지주기 |
Includes bibliographical references (p. 439-447) and index.
|
| 내용 |
Starting the venture. Entrepreneurial process -- Developing ideas and business opportunities -- Analyzing the market, customers, and competition -- Preparing the winning business plan -- Setting up the company -- Sources of financing. Early-stage financing -- Growth funding -- Implementation. Discovering the value in intellectual property : the competitive edge -- Preparing the organization for growth -- Developing an E-business strategy -- Managing financial operations -- Alternatives and options. Buying existing and turnaround businesses and opening franchises -- Launching a high-tech venture -- Harvesting and exiting the venture : options and alternatives.
|
| 주제 |
Entrepreneurship.
|
| LCCN |
2002032389
|
| ISBN |
0471203823 (pbk. : alk. paper)
|
