These days, the technology is getting to be the most important factor for companies, as the industry is changing fast. The uncertainty and complexity of technology are higher so that the technology concentrated companies need more developed and high performance technology. If companies did not have their own competitive technology, they would not survive in this fast changing industry.
To overcome this kind of crisis, they have to have their own technology. If they do not have it, they have to develop by themselves or buy it. Buying the technology from other companies, it makes the company buying the technology to catch up the advanced technology easily. But the company buying the technology, she has to pay royalty for the technology. On the other hand, selling the technology to other companies, it makes a profit for a company selling the technology. But the company selling the technology has to compete with a new entrant who buys the technology.
The technology transfer takes a place between companies even though the technology transfer has some merits and defects. So, we have to find out how to decide the royalty for the technology transferred. The technology market has the characteristics of seller's market. So, it is very important to find out a way to decide the amount of royalty.
There are many factors to influence on the royalty. Actually, the royalty is decided by negotiation between the seller and the buyer. This thesis deals with what influences on deciding the amount of royalty and how to decide it. As the results, I suggest the technology valuation model with two kinds of factor. One factor is for the technology itself. Another is for the company. Because the company will use the technology, all the factors are studied in the view of the companies. There is the scoring model to value the technology for the factors.
This model gives us the reference negotiation range for deciding the amount of royalty.
