The primary objective of this thesis is to examine the effects of business and technology strategy on the project performance in the aircraft manufacturing industry, analyzing survey data from a Korean aircraft manufacturing company.
The key research question is "What are the important factors that affect the technology and commercial performance of development projects carried out by a less-capable aircraft manufacturing company?" In order to answer that question, we consider factors such as the firm's business strategy, implementation level of the business strategy, technology strategy, and its implementation level.
Based on the survey data on 50 projects undertaken by the firm, we can reach the following conclusions.
1) The firm's business strategy has not been a significant factor to influence the business performance of development projects.
2) The consistent application of technology strategy has been an important factor for business(commercial) success, while other consistencies'. effects are less clear.
3) The implementation level of technology strategy has influenced projects' technology success in an internal sense, i.e., in a relative sense comparing the projects within the same division.
4) It is partially verified that high technology performance supports high business (commercial) performance.
The major practical implication for the Korean firm is that it needs to concentrate on the business (commercial) application side of technology projects more than the acquisition of technology itself.
